Tuesday, January 25, 2011

Photo 210 Syilibus



Requirements for class:
Access to Computer & printer
Microsoft Word (or equivalent)
Microsoft Publisher (or equivalent)



Students will be required to create:
Brochures,
Price lists,
Product lines,
A Business plan. With all required information. Start up costs, equipment lists, Mission statement, projection of monies. Products and services, advertising…sales strategy. In other words, open, on Paper, a studio…

Students will be required to:
Research advertising
Locations for studios,
Visit as a class, a working studio.
Present the above items to class.

Testing:
There will be 2 quizzes during the semester from the textbook.

Final: You will be required to create a business plan at the end of the semester.
You may download a template from the internet from such places as
www.businessplan.com or simply Google Business Plan.

Field Trip:
The class will be visiting a working studio during the semester.

Text:
The text required for this class is:
Best Business Practices for Photographers/ John Harrington $34.95
This text is available from Amazon.com at the following link:
http://www.amazon.com/s/ref=nb_sb_noss?url=search-alias%3Daps&field-keywords=Best+Business+Practices+For+Photographers+++John+Harrington&x=17&y=22



Office Hours: None
You can reach me at:
motherlode@innercite.com
www.motherlodephoto.com

class blog: www.sccphoto210.blogspot.com

Photo 210 Spring 2011

Basic Course Information:
54 hrs lecture
This course is designed to prepare students for starting and operating a photography business. The course introduces students to current industry business practices and local regulations for starting and operating a photography business. Topics include necessary operating permits and licenses, studio locations vs. working from home, business plan development, insurance options, taxes, pricing services, renting equipment, and negotiating photography fees. The student will also develop and prepare a three year photography business plan as a final project.

Learning Outcomes and Objectives:
Upon completion of this course, the student will be able to:

Identify the requirements of running a photographic business specific to the students field of photography.
Operate a basic photography business.
Demonstrate knowledge of effective pricing procedures.
Obtain and complete appropriate permits and licenses associated with students type of business operation.
Display a general understanding of Federal, State and Local taxes associated with a photography business.
Use licensing language for estimating and invoicing
Calculate business operating overhead and establish appropriate markups for clients.
Identify the benefits and challenges of being employed or self employed in the industry.
Identify industry organizations with business support resources appropriate for the students field of photography.

Course Topics:

Introduction
Photography business overview
Pricing your photography and using markups
Licenses and Permits
Estimating and invoicing
Services, rights licensed and licensing language
Taxes and other operating expenses
Insurance and liability issues
Midterm exam and students project evaluations working with professional business associations
Locations for photography studios
Home based photography studios
Guest speakers
Where to buy, rent and locate equipment and supplies
Computer business software
Field-trips
Advanced business plan for photography
Presentation of Business plan.

Textbook:

Best Business Practices for Photographers. Course Technology PTR (ISBN:1598633155) John Harrington 2006


Tuesday, January 18, 2011

Photo 210 Spring 2011 Photography Business


Photography Business:

Requirements for class:
Access to Computer & printer
Microsoft Word (or equivalent)
Microsoft Publisher (or equivalent)



Students will be required to create:
Brochures,
Price lists,
Product lines,
A Business plan. With all required information. Start up costs, equipment lists, Mission statement, projection of monies. Products and services, advertising…sales strategy. In other words, open, on Paper, a studio…

Students will be required to:
Research advertising
Locations for studios,
Visit as a class, a working studio.
Present the above items to class.

Testing:
There will be 2 quizzes during the semester from the textbook.

Final: You will be required to create a business plan at the end of the semester.
You may download a template from the internet from such places as
www.businessplan.com or simply Google Business Plan.

Field Trip:
The class will be visiting a working studio during the semester.

Text:
The text required for this class is:
Best Business Practices for Photographers/ John Harrington $34.95
This text is available from Amazon.com at the following link:
http://www.amazon.com/s/ref=nb_sb_noss?url=search-alias%3Daps&field-keywords=Best+Business+Practices+For+Photographers+++John+Harrington&x=17&y=22



Office Hours: None
You can reach me at:
motherlode@innercite.com
www.motherlodephoto.com

class blog: www.sccphoto210.blogspot.com

Photo 210 Spring 2011

Basic Course Information:
54 hrs lecture
This course is designed to prepare students for starting and operating a photography business. The course introduces students to current industry business practices and local regulations for starting and operating a photography business. Topics include necessary operating permits and licenses, studio locations vs. working from home, business plan development, insurance options, taxes, pricing services, renting equipment, and negotiating photography fees. The student will also develop and prepare a three year photography business plan as a final project.

Learning Outcomes and Objectives:
Upon completion of this course, the student will be able to:

Identify the requirements of running a photographic business specific to the students field of photography.
Operate a basic photography business.
Demonstrate knowledge of effective pricing procedures.
Obtain and complete appropriate permits and licenses associated with students type of business operation.
Display a general understanding of Federal, State and Local taxes associated with a photography business.
Use licensing language for estimating and invoicing
Calculate business operating overhead and establish appropriate markups for clients.
Identify the benefits and challenges of being employed or self employed in the industry.
Identify industry organizations with business support resources appropriate for the students field of photography.

Course Topics:

Introduction
Photography business overview
Pricing your photography and using markups
Licenses and Permits
Estimating and invoicing
Services, rights licensed and licensing language
Taxes and other operating expenses
Insurance and liability issues
Midterm exam and students project evaluations working with professional business associations
Locations for photography studios
Home based photography studios
Guest speakers
Where to buy, rent and locate equipment and supplies
Computer business software
Field-trips
Advanced business plan for photography
Presentation of Business plan.

Textbook:

Best Business Practices for Photographers. Course Technology PTR (ISBN:1598633155) John Harrington 2006


Tuesday, January 5, 2010

Photo 210 Course Information

Course Information Photo 210

COURSE INFORMATION SHEET
Photo 210
Spring 2010

Course Name: Photography Business

Course Number: Photo 210 #14807 Wed 2PM C108

Instructor’s Name: Bob Calkins

Office Telephone: 530 409 7733

Office Location & Hours: None

Prerequisites: None

Course objectives: 1: Analyze the photographic market and determine the type of clientele that they want to market to.
2: Develop a Business plan targeted at their chosen clientele.
3: Demonstrate knowledge of effective sale procedures.
4: Set up an effective business plan that will project possible business expenses.
5: Weigh the benefits and challenges of being self-employed.
6: Become familiar with the day-to-day operations of the photographic business.
7: Become familiar with technology in the photographic business (digital vs. film).

8: Guest Lecturer’s

9: Field trips

How to make an appointment with instructor: In person, email.

Name of Dean of Technology Division: Donetta Webb

Evaluation procedures: Attendance, Quizzes, Finished Business Plan.

Instructor attendance policy: Weekly attendance is taken.

Grade standards for A_Complete Business Plan Professionally finished
B 80% completed
C 70% completed
D 60% completed
F 50% or less completed

Textbook: How To Start A Home Base Photography Business: Ken Oberrecht

Photo 210 Syilibus

Class Syilibus Photo 210

Photo 210:
Photography Business:

Requirements for class:
Access to Computer & printer
Microsoft Word (or equivalent)
Microsoft Publisher (or equivalent)



Students will be required to create:
Brochures,
Price lists,
Product lines,
A Business plan. With all required information. Start up costs, equipment lists, Mission statement, projection of monies. Products and services, advertising…sales strategy. In other words, open, on Paper, a studio…

Students will be required to:
Research advertising
Locations for studios,
Visit as a class, a working studio.
Present the above items to class.

Testing:
There will be 2 quizzes during the semester from the textbook.

Final: You will be required to create a business plan at the end of the semester.
You may download a template from the internet from such places as
www.businessplan.com or simply Google Business Plan.

Field Trip:
The class will be visiting a working studio during the semester.

Text:
The text required for this class is:
How to Start A Home-Based Photography Business: Ken Oberrecht
This text is available from Amazon.com at the following link:
http://www.amazon.com/How-Start-Home-Based-Photography-Business/dp/0762724838



Office Hours: None
You can reach me at:
motherlode@innercite.com
www.motherlodephoto.com

class blog: www.sccphoto210.blogspot.com

Wednesday, May 13, 2009

Are Shoot And Burn Weddings Profitable?

Just got this link off the DWF. It is from an Album Company, so, it is biased. However, I believe it to be fairly accurate.
Please take the time to read this and consider this...

http://www.albumsaustralia.com.au/newsletters/2009_04/shoot_burnUS.htm

Wednesday, May 6, 2009

Jump Drives

Make sure to bring a Jump Drive to class today. 5/6/09